Are you a young South African looking to kickstart your career in digital marketing and e-commerce? The Takealot Learnership Programme 2025, in partnership with the Youth Employment Service (YES) initiative, offers a unique 12-month opportunity for unemployed youth to gain hands-on experience in one of South Africa’s fastest-growing industries.
About the Takealot Learnership Programme
This learnership is a paid, full-time opportunity designed to provide real workplace exposure to digital marketing and e-commerce operations. Importantly, learners will not be placed directly with Takealot, but rather with small, medium, and micro enterprises (SMMEs) who are registered sellers on the Takealot Marketplace.
The goal is to empower unemployed youth with essential digital skills while helping small businesses thrive on South Africa’s leading online platform.
Programme Structure
- Duration: 12-month fixed-term contract
- Work Schedule: Full-time (8 hours per day, Monday to Friday)
- Work Placement: With SMMEs who sell via the Takealot Marketplace
- Location: Various areas across Gauteng, particularly in urban centres and townships
The work exposure is split as follows:
- 80% focus on digital marketing and marketplace support
- 20% exposure to other SMME business functions
Throughout the programme, learners will receive continuous guidance from Takealot’s programme coordinators and business mentors.
Key Benefits for Learners
Participants in the Takealot YES Learnership Programme 2025 will enjoy the following benefits:
- Monthly stipend of R5,500 for the entire duration
- Practical experience in digital marketing, content creation, and e-commerce operations
- Development of marketable, in-demand skills
- Formal certification upon completion
- Mentorship from experienced SMME owners
- Networking opportunities with industry professionals
- Enhanced chance of future employment or entrepreneurial ventures
This programme is an excellent stepping stone for youth wanting to enter South Africa’s growing digital economy.
What You’ll Do
As a YES Learner in the Takealot programme, you will engage in the following key tasks:
- Assist with managing the SMME’s Takealot Marketplace presence
- Perform digital marketing duties such as:
- Social media management
- Content creation
- Basic product photography
- Image editing
- Online listing optimisation
- Customer engagement
- Learn about e-commerce logistics and product listings
- Help improve sales through improved customer experience
- Complete training modules and participate in regular progress reviews
This hands-on experience will give you insight into how online businesses run and how to build a successful digital brand.
Minimum Requirements
To qualify for the Takealot Learnership Programme 2025, applicants must meet the following criteria:
- Must have completed Matric (Grade 12)
- Must be fluent in English
- Must reside within 49km of the job location
- Must have a clear criminal record
- Must be currently unemployed with less than 6 months of formal work experience
- Must be between the ages of 18 and 29
- Basic computer literacy is required
- Must have reliable transport to and from the workplace
Please note: Preference may be given to candidates from historically disadvantaged backgrounds.
Application Process
To apply, candidates must complete a digital assessment which includes:
- Customer Centric Potential Assessment
- Work Performance Assessment Battery
Applicants must also answer a few essential questions, including:
- How many years of work experience do you have?
- Where do you currently live?
- Are you enrolled in another learnership or training programme?
- Are you willing to commit to 12 months full-time?
- Do you have any tertiary qualifications?
Location: South Africa (All provinces).
Closing date: No closing date until position is filled.
Final Thoughts
The Takealot Learnership Programme 2025 is more than just a job—it’s a chance to build a future. If you are passionate about digital marketing, eager to learn, and want to contribute to the growth of small businesses in South Africa, this programme is for you.
Apply today and take the first step towards an exciting career in the digital economy.
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